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2015 AGBC Exchange - 09 May 2015

Mark your calendars! The 2015 AGBC Exchange I is officially just a couple days away.

This AGBC-sponsored event is focused on providing over 100 members, guests, and other local-area professionals with a highly informative morning of diverse presentations on subjects key to our business lives. The AGBC Exchange I features 9 different speakers concentrating on 3 core topics deemed by our members to be of greatest interest to them and their business development.


Intrigued? It is officially our most popular and fastest-growing event of the year, so be sure to sign up at soon at to secure your place.

When: Saturday morning, 9. May 2015 
What: 9 unique 45-minute discussions/presentations on the latest and most relevant topics in our business world.
Who: Around 100 German and expat business professionals.

Cost:  Eur 10.00
Where: The New European College, Wolfratshauserstrasse 84, 81379 Munich
How do I get there:  U-Bahn 3 to Obersendling, then either take the 134 Bus direction Solln (every 20 minutes) to Neunkirchnerstrasse exit (2nd stop) … or one can walk – 13 minutes (1.1 km).

Refreshments:  There will be a breakfast snack, drinks, beer tasting just after high noon, and a light Mexican buffet lunch provided by AGBC Member Vivian Hylton, owner of Taco Libre.  Olé!..

 Register:  Events tab at


We look forward to meeting with you on Saturday. 

Here’s the lineup – meeting schedule:


Registration and Networking


Opening of the Exchange


Session 1



Room 1

The DNA of Innovation

Melanie von Wangenheim, Senior Innovation Facilitator and Change Management Coach

Room 2

PR and the Press: How to Craft Your Story

Sabine Strecker, International Communications Expert

Room 3

The Share Economy

Heath Cox, Triple Bottom Line Advisor



Session 2



Room 1

Introducing the 800 Pound Gorilla of Innovation

Gwillem Mosedale, Entrepreneur

Room 2

IT and Advertising Trends: The Customer Changes but Still Wants the Same Thing

Frank Thomsen, Innovation Consultant

Room 3

The ABCs of IP: What Start-ups Ought to Know about Intellectual Property

David Dickerson, German & European Patent Attorney, US Patent Agent



Session 3



Room 1

Innovation at Fujitsu: Successes and Failures

Jamie Wilke, Senior Manager of R&D Community Management

Room 2

Megatrends 2015

Barbara Kearney, Strategy Development and Corporate Management Consultant

Room 3

Marketing 3.0 - From Consumers to Prosumers

Petra Dahm, Professional Consultant for Marketing, Social Media and Relations


12:45-13:00         Beer Tasting: Sustainability and Innovation in German Brewing

13:00-13:30         Lunch catered by Taco Libre